Real stories
The goat in the spotlight
JEEN developed the concept ‘Ontdek de Geit’ (Discover the Goat) with an integrated approach in which productpromotion and sectorpromotion support eachother.
Space to grow for Steketee
Steketee creates ‘space to grow’ for crops and agricultural entrepreneurs. JEEN translates this ambition into positioning and a branding line.
Soil Tear-off Calendar
The importance of healthy soil is increasingly well known, but changes are slow and difficult to see with the naked eye. The Soil Tear-off Calendar ensures that the soil is still in the eye, every day, for arable farmers and livestock farmers.
Introduction campaign the new HatchCare
The HatchCare is the flagship of HatchTech Incubation Technologies. If you then introduce an updated version that is even better and more innovative, you won’t let it pass by quietly. JEEN worked on the introduction of the new HatchCare.
The zuivelmuseum on the map
It’s not a question we get everyday. Could you help us put a new museum on the map? Nevertheless, it’s a question we like to sink our teeth into, especially when it comes to a museum which is on the cutting edge of agri and food. Together with the people behind the Zuivelmuseum (Dairymuseum), we developed the name, slogan, logo and communication strategy for this special museum.
Leadgeneration – Smart farmers wanted
How to get a seat at 100 farmers´ tables? That was the question from Exlan Advies, a subsidiary of Royal Agrifirm. With a striking DM-campaign, JEEN made sure all pieces fell into place.
Inspiring positioning process
A new name that does justice to our international ambitions, and with an accompanying image. From that question Vertify was born.
Engaging online magazine WUR
How do you make scientific research accessible and attractive to farmers, advisers and policy makers? The online magazine Beter Bodembeheer translates research results into knowledge and inspiration for practice.
Digital networking event COV
The annual Meat Café of the COV could happen live in december 2020 because of Corona. The alternative? Move the café online! And make sure that it is just as lively and fun.
Visit Avebe’s virtual demofield!
In order to continue to reach customers, members and suppliers during the corona period, JEEN developed the virtual demo field for Avebe.
Vredestein goes social
JEEN develops the social media strategy for Vredestein Agri, the basis for the implementation of the online activities.

On the couch at JEEN.
An orange couch, a good cup of coffee and interesting professionals within our sector. The best ingredients to start a good conversation. About the world of agri and food. About marketing and communication. About chances and challenges. Do you have a good story to share, or want to hear one? Then leave your e-mail address below and sit on our orange couch at JEEN.
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